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Insights on brookstone.com

Brookstone.com receives about 761255 visitors in one month.
That could possibly earn about $3806.28 each month or $126.88 each day.

Rate brookstone.com

Brookstone.com Make info private

Traffic and Value (estimated)

Website Value	$68513
Alexa Rank	50706
Monthly Visits	761255
Daily Visits	25376
Monthly Earnings	$3806.28
Daily Earnings	$126.88

Traffic by Months (estimated)

Server Connection Speed

Brookstone.com main page was reached and loaded in 0.29 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 23.218.206.251 IP

Our system did not detect any websites except brookstone.com on this IP.

Brookstone.com Code Optimization Checklist

Desktop
Mobile

Summary Score is a calculated score for brookstone.com code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

Consider minifying your CSS code

/on/demandware.static/Sites-Brookstone-Site/-/default/v1552810195744/css/compiled/application.css -> 8KiB -> 12%

Consider minifying your HTML code

/ -> 6.1KiB -> 20%
/on/demandware.store/Sites-Brookstone-Site/default/VerifyLoginScript-Start -> 373B -> 28%

There are files that block page rendering

/on/demandware.static/Sites-Brookstone-Site/-/default/v1552810195744/css/compiled/application.css

Leverage browser caching for the following urls:

https://d1n00d49gkbray.cloudfront.net/js/brookstone.js -> expiration not set
https://edge1.certona.net/cd/1719dca0/brookstone.com/scripts/resonance.js -> expiration not set
https://s.yimg.com/wi/ytc.js -> expiration not set
https://tags.tiqcdn.com/utag/brookstone/main/prod/utag.js -> 5 minutes
https://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=brookstone/main/201902011246&cb=1552827892746 -> 10 minutes
https://www.googletagmanager.com/gtag/js?id=DC-8290290 -> 15 minutes
https://connect.facebook.net/en_US/fbevents.js -> 20 minutes
https://connect.facebook.net/signals/config/2217808445109886?v=2.8.42&r=stable -> 20 minutes
https://bat.bing.com/bat.js -> 30 minutes
https://ui.powerreviews.com/stable-4.0-version.json -> 30 minutes
https://ui.powerreviews.com/stable/4.0/ui.js -> 30 minutes
https://cdn.cquotient.com/js/v2/gretel.min.js -> 60 minutes
https://www.google-analytics.com/plugins/ua/ec.js -> 60 minutes
https://www.googleadservices.com/pagead/conversion_async.js -> 60 minutes
https://www.upsellit.com/active/brookstone.jsp -> 60 minutes
https://www.google-analytics.com/analytics.js -> 2 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized brookstone.com web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of brookstone.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS could be minified

/on/demandware.static/Sites-Brookstone-Site/-/default/v1552810195744/css/compiled/application.css -> 8KiB -> 12%

HTML could be minified

/ -> 6.1KiB -> 20%
/on/demandware.store/Sites-Brookstone-Site/default/VerifyLoginScript-Start -> 373B -> 28%

Consider compressing these images

/on/demandware.static/-/Sites/default/dw0c55cc89/HTML-Hero/Hero_GameON.jpg could be reduced in size by 132.9KiB (49%)
/on/demandware.static/-/Sites/default/dwd46e9fc8/HTML-Hero/Mobil-Hero_GameOn.jpg could be reduced in size by 122.5KiB (74%)
/on/demandware.static/-/Sites/default/dwaba107ad/HTML-Hero/Hero_new-arrivals.jpg could be reduced in size by 117.3KiB (97%)
/on/demandware.static/-/Sites/default/dw43c68ce5/HTML-Hero/Hero_Fatboy.jpg could be reduced in size by 97.4KiB (47%)
/on/demandware.static/-/Sites/default/dw049b4d35/HTML-Hero/Mobil-Hero_Winter-Tailgate.jpg could be reduced in size by 96.2KiB (69%)
/on/demandware.static/-/Sites/default/dwdca41b68/HTML-Hero/Mobil-Hero_Samsonite--Luggage.jpg could be reduced in size by 52.1KiB (64%)
/on/demandware.static/-/Sites/default/dwf159c238/HTML-Hero/Hero_Samsonite-Luggage_2.jpg could be reduced in size by 45.9KiB (41%)
/on/demandware.static/-/Sites-Brookstone-Library/default/dwd1c140bf/KOP/Tile/Tile_Fatboy-2.jpg could be reduced in size by 28KiB (48%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dwefb65f55/hi-res/329619p.jpg?sw=250 could be reduced in size by 18.6KiB (66%)
/on/demandware.static/-/Sites/default/dw52c6e944/Split-Hero/MiniSplitHero_GiftsforHim_photo.jpg could be reduced in size by 8KiB (23%)
/on/demandware.static/-/Sites/default/dw205c2444/Split-Hero/MiniSplitHero_GiftsforHer_photo2.jpg could be reduced in size by 7.5KiB (24%)
/on/demandware.static/-/Sites-Brookstone-Library/default/dwe699ebc1/KOP/Tile/Tile_330349_.FootSpa.jpg could be reduced in size by 5.9KiB (25%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dw316046d6/hi-res/322803p.jpg?sw=250 could be reduced in size by 2.7KiB (20%)
/on/demandware.static/-/Sites-Brookstone-Library/default/dwb843295d/KOP/Tile/Tile_330212_silo.jpg could be reduced in size by 2.6KiB (13%)
/on/demandware.static/-/Sites/default/dw3a6e82bf/images/slot/footer/footerGiftCard.jpg could be reduced in size by 2.5KiB (57%)
/on/demandware.static/-/Sites-Brookstone-Library/default/dw664b1da7/KOP/Tile/Tile_330029.jpg could be reduced in size by 2.1KiB (18%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dwf5b59ca1/hi-res/824044p.jpg?sw=250 could be reduced in size by 1.4KiB (19%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dw25da40b8/hi-res/633859p.jpg?sw=250 could be reduced in size by 1.2KiB (13%)
/on/demandware.static/-/Sites-navigationBrookstone/default/dw4e362f7f/categories/carousel/carousel_blue-square.gif could be reduced in size by 1.2KiB (57%)
/on/demandware.static/-/Sites-Brookstone-Library/default/dw3fbe73e9/categoryLandingPage/gridPromos/GRDBNR_NewMarkdownsClearance_260x260.gif could be reduced in size by 1.1KiB (17%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw57045db1/images/header/MobileWebIcons_Favorite.png could be reduced in size by 1.1KiB (53%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw49592ef6/images/header/MobileWebIcons_LogIn.png could be reduced in size by 1.1KiB (47%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dw20264f30/hi-res/324200p.jpg?sw=250 could be reduced in size by 1KiB (15%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw04b86946/images/header/cart.png could be reduced in size by 1,007B (59%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw5ec5e5b9/images/header/profile.png could be reduced in size by 965B (66%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw44934bea/images/header/favorites.png could be reduced in size by 947B (68%)
/on/demandware.static/Sites-Brookstone-Site/-/default/dw161e65e4/images/header/findStore.png could be reduced in size by 914B (71%)
/dw/image/v2/AAYH_PRD/on/demandware.static/-/Sites-itemmaster_Brookstone/default/dw15141573/hi-res/329826p.jpg?sw=250 could be reduced in size by 648B (15%)
https://zeus.addkt.com/usermatch/?p=4&uid= could be reduced in size by 312B (52%)

There are files that block page rendering

/on/demandware.static/Sites-Brookstone-Site/-/default/v1552810195744/css/compiled/application.css

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Brookstone.com Whois

Brookstone.com Server Location

Country: United States
Metropolitan Area: Not defined
Postal Reference Code: Not defined
Latitude: 37.751
Longitude: -97.822

Brookstone.com Main Page Content

HTML Tag	Content	Informative?
Title:	Gift Ideas, Cool Gadgets, Unique Gifts for Him and Her at Brookstone	Could be improved
Description:	Find unique gift ideas for men and women at Brookstone. Our gifts are perfect for any occasion. Browse gifts for him, gifts for her, luxury gifts, Father's Day gifts, innovative electronic gifts, and more.
H2:	Trending at Brookstone	Is it informative enough?

Do you own brookstone.com?

We've noticed that you have issues with some content elements on the main page:
• Title contains 68 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

All the information about brookstone.com was collected from publicly available sources

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