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Colourpop.com Code Review
Summary Score is a calculated score for colourpop.com code structure and quality, including the level of HTML code optimization, CSS and JavaScript compression.
Gzip compression is not enabled Consider minifying your CSS code- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/stylesheet.css?3946 -> 2.4KiB -> 22%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/jquery-ui.css?3946 -> 1.4KiB -> 17%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/custom.css?3946 -> 1.2KiB -> 16%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/animate.css?3946 -> 322B -> 12%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/owl.carousel.css?3946 -> 291B -> 25%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/queries.css?3946 -> 269B -> 20%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/fs-style.css?3946 -> 171B -> 16%
Consider minifying your HTML code- / -> 3.4KiB -> 12%
- https://likeshop.me/gallery-more -> 398B -> 18%
There are files that block page rendering- https://fonts.googleapis.com/css?family=Open+Sans:400,300,700
Leverage browser caching for the following URLs:- https://cdn.dashhudson.com/media/640/1548731183.432232202.jpeg -> expiration not set
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- https://s3-us-west-2.amazonaws.com/afterpayus-integrations/javascript/present_afterpay.js -> expiration not set
- https://static.afterpay.com/integration/product-page/logo-afterpay-black.png -> expiration not set
- https://staticw2.yotpo.com/PSaHjYPLB0BAwFxxMZQ5ddjJDIF0u0d739NUrxNy/widget.css?widget_version=2018-07-04_20-20-12 -> 7.5 minutes
- https://d2jjzw81hqbuqv.cloudfront.net/integration/clients/colourpop.min.js -> 10 minutes
- https://d.impactradius-event.com/A1344799-3065-4753-98a4-b5b509af91571.js -> 15 minutes
- https://www.googletagmanager.com/gtm.js?id=GTM-PKLP2RL -> 15 minutes
- https://cdn.shopify.com/s/javascripts/tricorder/trekkie.storefront.min.js?v=2017.09.05.1 -> 30 minutes
- https://staticw2.yotpo.com/PSaHjYPLB0BAwFxxMZQ5ddjJDIF0u0d739NUrxNy/widget.js -> 42.2 minutes
- https://staticw2.yotpo.com/batch -> 43.5 minutes
- https://www.googleadservices.com/pagead/conversion.js -> 60 minutes
Speed and usability scores by Google PageSpeed Insights.
Show More
• Speed Score
This is a resulting grade of the analyzed colourpop.com web page structure. Analysis tries to identify slow elements on the page such as uncompressed images and not minified JavaScript code.
• Usability Score
This number is generated on the basis of colourpop.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.
• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/
Gzip is not enabled CSS could be minified- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/stylesheet.css?3946 -> 2.4KiB -> 22%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/jquery-ui.css?3946 -> 1.4KiB -> 17%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/custom.css?3946 -> 1.2KiB -> 16%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/animate.css?3946 -> 322B -> 12%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/owl.carousel.css?3946 -> 291B -> 25%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/queries.css?3946 -> 269B -> 20%
- https://cdn.shopify.com/s/files/1/1338/0845/t/16/assets/fs-style.css?3946 -> 171B -> 16%
HTML could be minified- / -> 3.4KiB -> 12%
- https://likeshop.me/gallery-more -> 398B -> 18%
Consider compressing these images- -res.cloudinary.com/image/upload/q_auto,f_auto/w_auto,dpr_auto/colourpop/Shopify/Homepage/banners/banner_a_M_NEW_3.14.jpg could be reduced in size by 827.3KiB (95%)
- https://cdn.dashhudson.com/media/640/1548731183.432232202.jpeg could be reduced in size by 95.3KiB (98%)
- https://cdn.dashhudson.com/media/640/1548959402.3761916678.jpeg could be reduced in size by 81.8KiB (96%)
- https://dashhudson-static.s3.amazonaws.com/media/640/1547509218.792487913537.jpeg could be reduced in size by 80.7KiB (97%)
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- https://cdn.shopify.com/s/files/1/1338/0845/products/CP_Karen_535_HERO_UNCROPPED_800x1200.jpg?v=1552586362 could be reduced in size by 35KiB (13%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/2019_02_05_cr26290_800x1200.jpg?v=1552437856 could be reduced in size by 26.8KiB (14%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/give-it-to-me-straight-a_800x1200.jpg?v=1537206023 could be reduced in size by 24.1KiB (27%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/CP_Kathleen_538_440ef806-5d1f-4d96-9a6f-c6216ac63360_800x1200.jpg?v=1544638583 could be reduced in size by 22.9KiB (13%)
- -res.cloudinary.com/image/upload/q_auto,f_auto/w_auto,dpr_auto,w_500/colourpop/Shopify/Homepage/trending-carousel/Teal could be reduced in size by 17KiB (24%)
- -res.cloudinary.com/image/upload/q_auto,f_auto/w_auto,dpr_auto,w_500/colourpop/Shopify/Homepage/trending-carousel/pink could be reduced in size by 14.5KiB (22%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/CP_Liquid_Liners_V2_Group_653_800x1200.jpg?v=1550861874 could be reduced in size by 14.1KiB (14%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/2019_01_10_cr21640_800x1200.jpg?v=1549329715 could be reduced in size by 13.6KiB (13%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/CP_BFF_MASCARA_GROUP_030_1_800x1200.jpg?v=1548697949 could be reduced in size by 11.6KiB (12%)
- https://cdn.shopify.com/s/files/1/1338/0845/products/bff_duo_black_800x1200.jpg?v=1550194011 could be reduced in size by 11.3KiB (14%)
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- https://cdn.shopify.com/s/files/1/1338/0845/products/CP_LUX_Velvet_Blur_265_201cb912-9934-450e-87eb-1eae17fc9025_800x1200.jpg?v=1551307651 could be reduced in size by 8.6KiB (12%)
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Colourpop.com Main Page Meta
| HTML Tag | Content | Informative? |
|---|---|---|
| Title: | ColourPop Cosmetics | Could be improved |
| Description: | Redefining luxury beauty by creating high quality products at affordable prices. We pride ourselves on being cruelty-free, wallet-friendly, and keeping our customers at the center of our world. Made in the USA, we imagine, innovate, test, and manufacture all under one roof. | |
| H1: | Is it informative enough? | |
| H2: | shop new collection | Is it informative enough? |
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We've noticed that you have issues with some content elements on the main page:
• Title contains 19 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.
We've noticed that you have issues with some content elements on the main page:
• Title contains 19 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.
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