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Insights on farmers.co.nz

Farmers.co.nz receives about 926459 visitors in one month.
That could possibly earn about $4632.3 each month or $154.41 each day.

Rate farmers.co.nz

Farmers.co.nz Make info private

Traffic and Value (estimated)

Website Value	$83382
Alexa Rank	75028
Monthly Visits	926459
Daily Visits	30882
Monthly Earnings	$4632.3
Daily Earnings	$154.41

Traffic by Months (estimated)

Server Connection Speed

Farmers.co.nz main page was reached and loaded in 1.75 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 179.61.183.114 IP

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All the websites that share your site's IP are considered to be safe in terms of content. Show More

Website is marked as "not safe" if any part of its content has images or text that could be related to explicit "not family safe" material. Neighboring such websites could be a dangerous sign for any webmaster who cares about SEO traffic. Often "non family safe" websites use tedious link building methods. It is not a secret that Google may apply sanctions because of low quality mass link building and if a server is full of websites that are potentially could be banned then sanctions could be applied to the whole server. If farmers.co.nz is found on this server theoretically it may be banned as well as all other websites on this server's IP.

Farmers.co.nz Code Optimization Checklist

Desktop
Mobile

Summary Score is a calculated score for farmers.co.nz code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

Consider minifying your CSS code

/feo-cdn/m/g/Ren-UTF-8~mgFB4MkMZnWUy6i62spUXobJofWhhCuUitiWNBtTcEE.css -> 187B -> 51%

Consider minifying your HTML code

https://servedby.flashtalking.com/container/7877;57339;6122;iframe/?ft_referrer=https%3A//www.farmers.co.nz/&ns=&cb=170200.74022002518 -> 442B -> 23%
https://5239952.fls.doubleclick.net/activityi;dc_pre=CIrW0-7PkeECFc0nhwodVfYG1Q;src=5239952;type=remar0;cat=remar0;ord=3411609551404;gtm=2wg3b2;auiddc=168664220.1553115970;u4=undefined;~oref=https%3A%2F%2Fwww.farmers.co.nz%2F? -> 180B -> 25%

There are files that block page rendering

/feo-cdn/S/l/Ren-UTF-8~Sl0FATzwROU1Tkfhro2q3iYwFielKS6bxgH5rNUFeKw.js
/feo-cdn/1/U/Ren-UTF-8~1UpgbUgvW2C_wNuwr5Wu2Bt69GcDgadKRYPP3UC8mdo.js
/feo-cdn/R/J/Ren-UTF-8~RJEz8m8HQgbGnHvbx8vC93WQ-4TE3lf2tQjqWMzZfxQ.js
/feo-cdn/_/c/Ren-UTF-8~_cdYo6zOzLLeBIEd81KJRLSncOIYfZ8RY25grBIS3zk.js
/feo-cdn/n/5/Ren-UTF-8~n5WT6UNyHI96A66owhxJVNOzm8o3oB2W60orXmVC-yM.js
/feo-cdn/r/g/Ren-UTF-8~rgMnUYdXWIHUDxovrLux-FwYGwoLeeGODqxzMNHTmr4.css
/feo-cdn/m/g/Ren-UTF-8~mgFB4MkMZnWUy6i62spUXobJofWhhCuUitiWNBtTcEE.css
/feo-cdn/S/c/Ren-UTF-8~SchHdijrCb14RaXdojjlM3Kzq_4nOnE1aOoe6-pPJ9I.css
/feo-cdn/r/g/Ren-UTF-8~rgMnUYdXWIHUDxovrLux-FwYGwoLeeGODqxzMNHTmr4.css
/feo-cdn/S/c/Ren-UTF-8~SchHdijrCb14RaXdojjlM3Kzq_4nOnE1aOoe6-pPJ9I.css
/feo-cdn/V/Y/Ren-UTF-8~VYUslk6o8yBZW8ZomOLHOGz5Iym7_ypUXtWaMekHxxY.css

Leverage browser caching for the following urls:

/INTERSHOP/static/WFS/Farmers-Shop-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2598-NS-Home-Catalogue/FTC2598-Web-banners/FTC2598-Homepage-banners/FTC2598_WEB_940x200_02.jpg -> 58 seconds
https://static.hotjar.com/c/hotjar-465783.js?sv=5 -> 60 seconds
https://c.go-mpulse.net/api/config.json?key=4UTRX-3MDKU-RV4AN-Z8H26-ZXY7K&d=www.farmers.co.nz&t=5177053&v=1.500.0&if=&sl=0&si=5cuy0zm0ydhg2e29-NaN&plugins=AK,ConfigOverride,PageParams,IFrameDelay,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,CrossDomain,BW,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,Errors,TPAnalytics,UserTiming,LOGN&acao= -> 5 minutes
https://use.typekit.net/bqg8bvj.js -> 10 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-TFPNNV -> 15 minutes
https://connect.facebook.net/en_US/fbevents.js -> 20 minutes
https://connect.facebook.net/signals/config/195810127574577?v=2.8.42&r=stable -> 20 minutes
/INTERSHOP/static/WFS/Farmers-Shop-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2598-NS-Home-Catalogue/FTC2598-Web-banners/FTC2598-Homepage-banners/FTC2598_WEB_940x300_12.jpg -> 41.6 minutes
https://www.googletagservices.com/activeview/js/current/lidar.js?cache=r20110914 -> 50 minutes
https://rules.quantcount.com/rules-p-g41By68-fZ6WC.js -> 60 minutes
/INTERSHOP/static/WFS/Farmers-Shop-Site/-/-/en_NZ/img/farmers_logo_transparent.png -> 60 minutes
https://www.google-analytics.com/plugins/ua/linkid.js -> 60 minutes
https://www.googleadservices.com/pagead/conversion.js -> 60 minutes
https://s.pinimg.com/ct/core.js -> 2 hours
https://ssl.google-analytics.com/ga.js -> 2 hours
https://www.google-analytics.com/analytics.js -> 2 hours
/INTERSHOP/static/WFS/Farmers-Site/-/Farmers-Shop/en_NZ/2019/March/ns-images/ns-bg.jpg -> 19.2 hours
/INTERSHOP/static/WFS/Farmers-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2716-21-25March-Home-Spiked%2bBigTicket/FTC2716-Web-banners/FTC2716-Homepage/FTC2639_WEB_940x200_01.jpg -> 21.7 hours
/INTERSHOP/static/WFS/Farmers-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2716-21-25March-Home-Spiked%2bBigTicket/FTC2716-Web-banners/FTC2716-Homepage/FTC2639_WEB_940x200_02.jpg -> 21.7 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized farmers.co.nz web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of farmers.co.nz content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS could be minified

/feo-cdn/m/g/Ren-UTF-8~mgFB4MkMZnWUy6i62spUXobJofWhhCuUitiWNBtTcEE.css -> 187B -> 51%

HTML could be minified

https://servedby.flashtalking.com/container/7877;57339;6122;iframe/?ft_referrer=https%3A//www.farmers.co.nz/&ns=&cb=170200.74022002518 -> 442B -> 23%
https://5239952.fls.doubleclick.net/activityi;dc_pre=CIrW0-7PkeECFc0nhwodVfYG1Q;src=5239952;type=remar0;cat=remar0;ord=3411609551404;gtm=2wg3b2;auiddc=168664220.1553115970;u4=undefined;~oref=https%3A%2F%2Fwww.farmers.co.nz%2F? -> 180B -> 25%

Consider compressing these images

/INTERSHOP/static/WFS/Farmers-Shop-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2598-NS-Home-Catalogue/FTC2598-Web-banners/FTC2598-Homepage-banners/FTC2598_WEB_940x300_12.jpg could be reduced in size by 97.3KiB (69%)
/INTERSHOP/static/WFS/Farmers-Shop-Site/-/Farmers-Shop/en_NZ/2019/March/FTC2598-NS-Home-Catalogue/FTC2598-Web-banners/FTC2598-Homepage-banners/FTC2598_WEB_940x200_02.jpg could be reduced in size by 54.1KiB (69%)
/feo-cdn/B/l/NiIJQsPCU.png could be reduced in size by 13.9KiB (62%)
/INTERSHOP/static/WFS/Farmers-Site/-/Farmers-Shop/en_NZ/2019/March/ns-images/ns-bg.jpg could be reduced in size by 6.1KiB (22%)
/feo-cdn/X/7/vlJsS8amI.jpg could be reduced in size by 5.3KiB (33%)
/INTERSHOP/static/WFS/Farmers-Shop-Site/-/-/en_NZ/img/icons/comp/header/farmers-logo-x2.png could be reduced in size by 1.7KiB (27%)

There are files that block page rendering

/feo-cdn/S/l/Ren-UTF-8~Sl0FATzwROU1Tkfhro2q3iYwFielKS6bxgH5rNUFeKw.js
/feo-cdn/1/U/Ren-UTF-8~1UpgbUgvW2C_wNuwr5Wu2Bt69GcDgadKRYPP3UC8mdo.js
/feo-cdn/R/J/Ren-UTF-8~RJEz8m8HQgbGnHvbx8vC93WQ-4TE3lf2tQjqWMzZfxQ.js
/feo-cdn/_/c/Ren-UTF-8~_cdYo6zOzLLeBIEd81KJRLSncOIYfZ8RY25grBIS3zk.js
/feo-cdn/n/5/Ren-UTF-8~n5WT6UNyHI96A66owhxJVNOzm8o3oB2W60orXmVC-yM.js
/feo-cdn/r/g/Ren-UTF-8~rgMnUYdXWIHUDxovrLux-FwYGwoLeeGODqxzMNHTmr4.css
/feo-cdn/m/g/Ren-UTF-8~mgFB4MkMZnWUy6i62spUXobJofWhhCuUitiWNBtTcEE.css
/feo-cdn/S/c/Ren-UTF-8~SchHdijrCb14RaXdojjlM3Kzq_4nOnE1aOoe6-pPJ9I.css
/feo-cdn/r/g/Ren-UTF-8~rgMnUYdXWIHUDxovrLux-FwYGwoLeeGODqxzMNHTmr4.css
/feo-cdn/S/c/Ren-UTF-8~SchHdijrCb14RaXdojjlM3Kzq_4nOnE1aOoe6-pPJ9I.css
/feo-cdn/V/Y/Ren-UTF-8~VYUslk6o8yBZW8ZomOLHOGz5Iym7_ypUXtWaMekHxxY.css

All elements on the page are located comfortably for mobile usage.

The size of all elements on the page fits the mobile viewport.

Farmers.co.nz Whois

Farmers.co.nz Server Location

Country: Germany
Metropolitan Area: Berlin
Postal Reference Code: 12099
Latitude: 52.4644
Longitude: 13.4023

Farmers.co.nz Main Page Content

HTML Tag	Content	Informative?
Title:	Farmers - Your Store for Fashion, Beauty & Homewares	Could be improved
Description:	Shop online for fashion, beauty, toys, homeware and electrical.	Could be improved
H2:	It appears that your browser has JavaScript disabled.

Do you own farmers.co.nz?

We've noticed that you have issues with some content elements on the main page:
• Title contains 52 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Description tag could contain more content. We detected that this tag contains 63 characters and this is a small volume for a description.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

All the information about farmers.co.nz was collected from publicly available sources

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