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Insights on ford.com

Ford.com receives about 18544541 visitors in one month.
That could possibly earn about $92722.71 each month or $3090.76 each day.

Rate ford.com

Ford.com Make info private

Traffic and Value (estimated)

Website Value	$1669009
Alexa Rank	3541
Monthly Visits	18544541
Daily Visits	618152
Monthly Earnings	$92722.71
Daily Earnings	$3090.76

Traffic by Months (estimated)

Breakdown by Countries

Country	Visits %	Pageviews %
United States	70.6	76.3
India	6.1	4.5
United Kingdom	3.8	4.8
Canada	1.5	1.1
Germany	1.1	0.7
China	1	1.4
Argentina	1	0.7
France	0.7	0.8
Mexico	0.7	0.5
Other	13.5	9.2

Server Connection Speed

Ford.com main page was reached and loaded in 0.32 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 104.92.0.43 IP

Our system did not detect any websites except ford.com on this IP.

Summary Score is a calculated score for ford.com code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

Consider minifying your CSS code

https://www.quickquote.ford.com/cc/file/style.css?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc -> 2.9KiB -> 18%

Consider minifying your HTML code

/ -> 6KiB -> 12%
https://image2.pubmatic.com/AdServer/Pug?vcode=bz0yJnR5cGU9MSZqcz0xJmNvZGU9MjE5MSZ0bD0yNTkyMDA=&piggybackCookie=XFVVhwAAADVKTDUQ -> 1.5KiB -> 99%
https://www.clw.ford.com/oauth -> 1.1KiB -> 36%
https://fordlincolnshared.mpeasylink.com/mpel/mpel_storage.html?cmd=getpref&href=https%3A%2F%2Fwww.ford.com%2F -> 259B -> 15%
https://fordlincolnshared.mpeasylink.com/mpel/mpel_storage.html?cmd=storePref&href=https%3A%2F%2Fwww.ford.com%2F&siteurl=www.ford.com&lang=en&country=®ion=¤cy=&nonMP=false&mode=&uuid= -> 259B -> 15%

There are files that block page rendering

/cmslibs/etc/designs/brand_ford/brand/vendor/lazysizes.min.js
/cmslibs/etc/designs/brand_ford/brand/analytics/pageload.min.js
/cmslibs/etc/designs/common/core/app.min.js
/cmslibs/etc/designs/brand_ford/brand/metrics.min.js
/cmslibs/etc/designs/common/metrics/base.min.js
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/satelliteLib-104e84541d340965fb4200caffbf2ff74f0119f0.js
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/mbox-contents-909fa5a45e0bd2d80a45190663eef163edda425b.js
https://js-cdn.dynatrace.com/jstag/147f84b2bdc/ruxitagent_ICA2SVfgjqr_10159181221094224.js
/cmslibs/etc/designs/common/core/skin/ford.min.js
/cmslibs/etc/designs/common/vendor/lodash.min.js
/cmslibs/etc/designs/common/vendor/bootstrap.min.js
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.js
/cmslibs/etc/designs/brand_ford/brand/fps.min.js
/cmslibs/etc/designs/common/core/skin/ford.min.css
/cmslibs/etc/designs/common/vendor/bootstrap.min.css
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.css
https://www.quickquote.ford.com/cc/file/style.css?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc

Leverage browser caching for the following urls:

/dig/Ford/Escape/2019/HD-TILE/Hero/EXT/4/vehicle.png -> expiration not set
/dig/Ford/F-150/2019/HD-TILE/Hero[XLT]/EXT/4/vehicle.png -> expiration not set
/dig/Ford/SuperDuty/2019/HD-TILE/Hero[F-250%20LARIAT]/EXT/4/vehicle.png -> expiration not set
https://www.clw.ford.com/resources/standalone/oauth/prod/oauth.min.js -> expiration not set
https://www.quickquote.ford.com/cc/static/spc/img/ford-logo.png -> expiration not set
https://www.quickquote.ford.com/cc/static/spc/img/lincoln-logo.png -> expiration not set
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/scripts/satellite-58c840f564746d39750051e1.js -> 9.2 minutes
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/satelliteLib-104e84541d340965fb4200caffbf2ff74f0119f0.js -> 13.6 minutes
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/mbox-contents-909fa5a45e0bd2d80a45190663eef163edda425b.js -> 23.1 minutes
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/scripts/satellite-587e3ca164746d47d3009bda.js -> 27.5 minutes
https://bat.bing.com/bat.js -> 30 minutes
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/s-code-contents-b2bf8cab86122da078696740f5117013c1375f71.js -> 39.1 minutes
https://sd.iperceptions.com/ius-359cd6b861125d638f6cea04ffb14739/308_636844679924415565 -> 60 minutes
/cmslibs/content/dam/brand_ford/en_us/brand/campaigns/2019/bfp/19_FRD_EPR_400010_ST_LucidRed_Homepage_C02.jpg/_jcr_content/renditions/cq5dam.web.1440.1440.jpeg -> 60 minutes
/cmslibs/content/dam/brand_ford/en_us/brand/legacy/cross-vehicle/lineup_2017_fordhome.jpg/_jcr_content/renditions/cq5dam.web.1280.1280.jpeg -> 60 minutes
/cmslibs/content/dam/vdm_ford/live/en_us/ford/nameplate/fiesta/2019/collections/adplanner/2019Fiesta.png/_jcr_content/renditions/cq5dam.web.1280.1280.png -> 60 minutes
/cmslibs/content/dam/vdm_ford/live/en_us/ford/nameplate/focus/2018/collections/ad_planners/18_foc_tnm_globalnav_280x121.png/_jcr_content/renditions/cq5dam.web.1280.1280.png -> 60 minutes
/cmslibs/content/dam/vdm_ford/live/en_us/ford/nameplate/fusion/2019/collections/ad-planners/19_frd_fsn_hybridtnm_whpl_nav_280x121.png/_jcr_content/renditions/cq5dam.web.1280.1280.png -> 60 minutes
/cmslibs/content/dam/vdm_ford/live/en_us/ford/nameplate/mustang/2019/collections/adplanners/2019Mustang.png/_jcr_content/renditions/cq5dam.web.1280.1280.png -> 60 minutes
/cmslibs/content/dam/vdm_ford/live/en_us/ford/nameplate/taurus/2019/collections/ad_planners/2019_Taurus.png/_jcr_content/renditions/cq5dam.web.1280.1280.png -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/analytics/pageload.min.js -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/base/fonts/gux-icons/gux-icons.ttf?-mduxqz -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/fps.min.js -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/metrics.min.js -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.css -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.js -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/skin/ford/img/bsr-sprite2x.png -> 60 minutes
/cmslibs/etc/designs/brand_ford/brand/vendor/lazysizes.min.js -> 60 minutes
/cmslibs/etc/designs/common/core/app.min.js -> 60 minutes
/cmslibs/etc/designs/common/core/skin/ford.min.css -> 60 minutes
/cmslibs/etc/designs/common/core/skin/ford.min.js -> 60 minutes
/cmslibs/etc/designs/common/metrics/base.min.js -> 60 minutes
/cmslibs/etc/designs/common/skin/ford/fonts/AntennaLight/light.woff -> 60 minutes
/cmslibs/etc/designs/common/vendor/bootstrap.min.css -> 60 minutes
/cmslibs/etc/designs/common/vendor/bootstrap.min.js -> 60 minutes
/cmslibs/etc/designs/common/vendor/lodash.min.js -> 60 minutes
/services/dealer/Dealers.json?make=Ford&radius=50&minDealers=1&maxDealers=1&postalCode=08854 -> 60 minutes
/services/geo/PostalCodes.json?postalCode=08854 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=Edge&year=2019&trimId=ST&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=F-150&year=2019&trimId=Raptor&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=Fiesta&year=2019&trimId=ST&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=Focus&year=2018&trimId=Electric&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=Fusion&year=2019&trimId=Hybrid+SE&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&model=Mustang&year=2019&trimId=Shelby+GT350%C2%AE&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
/services/products/ModelSlices.json?zipcode=08854&plantype=MSRP&make=Ford&year=2019&model=SuperDuty&trimId=F-250+LARIAT&options%5BallowChangeVehicle%5D=false&modelSliceDefiners=ST_Display_Trim_Names&modelSliceAttributes=ST_Display_Trim_Names&planType=MSRP&appContext=T1 -> 60 minutes
https://www.googleadservices.com/pagead/conversion.js -> 60 minutes
https://universal.iperceptions.com/wrapper.js -> 2 hours
https://www.quickquote.ford.com/cc/file/script.js?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc -> 2 hours
https://www.quickquote.ford.com/cc/file/style.css?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc -> 2 hours
https://www.quickquote.ford.com/cc/loader.js?id=spc&make=Ford®ion=US&serviceUrl=%2Fservices -> 2 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized ford.com web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of ford.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS could be minified

https://www.quickquote.ford.com/cc/file/style.css?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc -> 2.9KiB -> 18%

HTML could be minified

/ -> 6KiB -> 12%
https://image2.pubmatic.com/AdServer/Pug?vcode=bz0yJnR5cGU9MSZqcz0xJmNvZGU9MjE5MSZ0bD0yNTkyMDA=&piggybackCookie=XFVVhwAAADVKTDUQ -> 1.5KiB -> 99%
https://www.clw.ford.com/oauth -> 1.1KiB -> 36%
https://fordlincolnshared.mpeasylink.com/mpel/mpel_storage.html?cmd=getpref&href=https%3A%2F%2Fwww.ford.com%2F -> 259B -> 15%
https://fordlincolnshared.mpeasylink.com/mpel/mpel_storage.html?cmd=storePref&href=https%3A%2F%2Fwww.ford.com%2F&siteurl=www.ford.com&lang=en&country=®ion=¤cy=&nonMP=false&mode=&uuid= -> 259B -> 15%

Consider compressing these images

/cmslibs/etc/designs/brand_ford/brand/skin/ford/img/bsr-sprite2x.png could be reduced in size by 8.2KiB (25%)
https://www.quickquote.ford.com/cc/static/spc/img/lincoln-logo.png could be reduced in size by 445B (15%)

There are files that block page rendering

/cmslibs/etc/designs/brand_ford/brand/vendor/lazysizes.min.js
/cmslibs/etc/designs/brand_ford/brand/analytics/pageload.min.js
/cmslibs/etc/designs/common/core/app.min.js
/cmslibs/etc/designs/brand_ford/brand/metrics.min.js
/cmslibs/etc/designs/common/metrics/base.min.js
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/satelliteLib-104e84541d340965fb4200caffbf2ff74f0119f0.js
/adobedtm/production/a07333cf048521a77d8805932555ede8eefdb471/mbox-contents-909fa5a45e0bd2d80a45190663eef163edda425b.js
https://js-cdn.dynatrace.com/jstag/147f84b2bdc/ruxitagent_ICA2SVfgjqr_10159181221094224.js
/cmslibs/etc/designs/common/core/skin/ford.min.js
/cmslibs/etc/designs/common/vendor/lodash.min.js
/cmslibs/etc/designs/common/vendor/bootstrap.min.js
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.js
/cmslibs/etc/designs/brand_ford/brand/fps.min.js
/cmslibs/etc/designs/common/core/skin/ford.min.css
/cmslibs/etc/designs/common/vendor/bootstrap.min.css
/cmslibs/etc/designs/brand_ford/brand/skin/ford.min.css
https://www.quickquote.ford.com/cc/file/style.css?make=Ford&skin=Ford®ion=US&device=desktop&ns=fdcc&id=spc

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Ford.com Whois

Ford.com Server Location

Country: United States
Metropolitan Area: Not defined
Postal Reference Code: Not defined
Latitude: 37.751
Longitude: -97.822

Ford.com Main Page Content

HTML Tag	Content	Informative?
Title:	Not set	Empty
Description:	Go further than you ever imagined in a new Ford vehicle, built just for you. See our full lineup.	Could be improved
H3:	Contact Us	Is it informative enough?

Do you own ford.com?

We've noticed that you have issues with some content elements on the main page:
• Title is an important tag of the page. However, its absence may harm CTR of ford.com in search engines.
• Description tag could contain more content. We detected that this tag contains 97 characters and this is a small volume for a description.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

All the information about ford.com was collected from publicly available sources

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