gov.uk: Web Analysis and traffic history for 11 years

Latest statistics for gov.uk website: estimated summary traffic is 71.7 Million sessions per month (2.39 Million sessions per day, or 26.2 Billion sessions per year). The site links to network IP address 23.235.37.144. As of January 01, 2020, Alexa rank is 1103.


We estimate the users' engagement to gov.uk as follows: Session Duration - 02:19 minutes; 2.67 pageviews per Session, and Bounce Rate - 58.7%

68.7 percent of visits to this site come from a search engine, while 24.8% come directly and 6.4% via a hyperlink somewhere on the internet.

Most sessions are initiated from United Kingdom (UK) - 88.4%, United States of America - 1.6%, India - 0.7%, China - 0.5%, Hong Kong - 0.4%

Worth of gov.uk (based on advertising revenue only): $8.04 Million
Traffic history for gov.uk, last 11 years
Date   Online (desktop+mobile) sessions per month    
2009-03-01
2009-07-01
2010-04-01
2010-07-01
2010-08-01
2010-10-01
2011-02-01
2011-06-01
2011-07-01
2011-08-01
2011-09-01
2011-10-01
2012-01-01
2012-04-01
2012-05-01
2012-06-01
2012-07-01
2012-08-01
2012-09-01
2012-09-16
2012-10-01
2012-11-01
2012-11-16
2012-12-01
2013-02-01
2013-03-01
2013-04-01
2013-05-01
2013-08-01
2013-10-01
2013-11-01
2013-12-01
2014-01-01
2014-02-01
2014-04-01
2014-05-01
2014-07-01
2014-08-01
2014-10-01
2014-11-01
2015-01-01
2015-02-01
2015-03-01
2015-04-01
2015-05-01
2015-05-16
2015-06-01
2015-06-16
2015-07-01
2015-07-16
2015-08-01
2015-08-16
2015-09-01
2015-09-16
2015-10-01
2015-10-16
2015-11-01
2015-11-16
2015-12-01
2015-12-16
2016-01-01
2016-01-16
2016-02-01
2016-02-16
2016-03-01
2016-03-16
2016-04-01
2016-04-16
2016-05-01
2016-05-16
2016-06-01
2016-06-16
2016-07-01
2016-07-16
2016-08-01
2016-08-16
2016-09-01
2016-09-16
2016-10-01
2016-10-16
2016-11-01
2016-11-16
2016-12-01
2016-12-16
2017-01-01
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2017-02-16
2017-03-01
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2017-11-01
2017-11-16
2017-12-01
2017-12-16
2018-01-01
2018-01-16 60800000
2018-02-01 68800000
2018-02-16 71300000
2018-03-01 69000000
2018-03-16 68000000
2018-04-01 70300000
2018-04-16 71800000
2018-05-01 72500000
2018-05-16 71100000
2018-06-01 70400000
2018-06-16 69600000
2018-07-01 67500000
2018-07-16 66600000
2018-08-01 70600000
2018-08-16 71400000
2018-09-01 71100000
2018-09-16 69200000
2018-10-01 68700000
2018-10-16 69100000
2018-11-01 68300000
2018-11-16 68200000
2018-12-01 67100000
2018-12-16 64900000
2019-01-01 62400000
2019-01-16 62600000
2019-02-01 74500000
2019-02-16 77900000
2019-03-01 75400000
2019-03-16 72800000
2019-04-01 75500000
2019-04-16 77100000
2019-05-01 78300000
2019-05-16 77900000
2019-06-01 76800000
2019-06-16 74700000
2019-07-01 71800000
2019-07-16 71000000
2019-08-01 74200000
2019-08-16 74500000
2019-09-01 70800000
2019-09-16 69700000
2019-10-01 72400000
2019-10-16 73100000
2019-11-01 73300000
2019-11-16 73300000
2019-12-01 71600000
2019-12-16 71900000
2020-01-01 71700000




January 01, 2020
71.7 Million
Sessions per Month
1103
Alexa Rank

Users' engagement:

2.67
Pageviews per Session
02:19
Session Duration
58.7%
Bounce Rate


Country Percentage of visits to this site
United Kingdom (UK) 88.4%
United States of America 1.6%
India 0.7%
China 0.5%
Hong Kong 0.4%
Traffic sources Percentage of visits to this site
Search 68.7%
Direct 24.8%
Referrals 6.4%

Alexa Rank history for gov.uk, last 11 years
Date   Alexa Rank    
2009-03-01
2009-07-01
2010-04-01
2010-07-01
2010-08-01
2010-10-01
2011-02-01
2011-06-01
2011-07-01
2011-08-01
2011-09-01
2011-10-01
2012-01-01
2012-04-01
2012-05-01
2012-06-01
2012-07-01
2012-08-01
2012-09-01
2012-09-16
2012-10-01
2012-11-01
2012-11-16
2012-12-01
2013-02-01
2013-03-01
2013-04-01
2013-05-01
2013-08-01
2013-10-01
2013-11-01
2013-12-01
2014-01-01
2014-02-01
2014-04-01
2014-05-01
2014-07-01
2014-08-01
2014-10-01
2014-11-01
2015-01-01
2015-02-01
2015-03-01
2015-04-01
2015-05-01
2015-05-16
2015-06-01
2015-06-16
2015-07-01
2015-07-16
2015-08-01
2015-08-16
2015-09-01
2015-09-16
2015-10-01
2015-10-16
2015-11-01
2015-11-16
2015-12-01
2015-12-16
2016-01-01
2016-01-16
2016-02-01
2016-02-16
2016-03-01
2016-03-16
2016-04-01
2016-04-16
2016-05-01
2016-05-16
2016-06-01
2016-06-16
2016-07-01
2016-07-16
2016-08-01
2016-08-16
2016-09-01
2016-09-16
2016-10-01
2016-10-16
2016-11-01
2016-11-16
2016-12-01
2016-12-16
2017-01-01
2017-01-16
2017-02-01
2017-02-16
2017-03-01
2017-03-16
2017-04-01
2017-04-16
2017-05-01
2017-05-16
2017-06-01
2017-06-16
2017-07-01
2017-07-16
2017-08-01
2017-08-16
2017-09-01
2017-09-16
2017-10-01
2017-10-16
2017-11-01
2017-11-16
2017-12-01
2017-12-16
2018-01-01
2018-01-16 862
2018-02-01 490
2018-02-16 703
2018-03-01 678
2018-03-16 644
2018-04-01 974
2018-04-16 892
2018-05-01 619
2018-05-16 947
2018-06-01 742
2018-06-16 834
2018-07-01 955
2018-07-16 924
2018-08-01 588
2018-08-16 770
2018-09-01 866
2018-09-16 1333
2018-10-01 862
2018-10-16 728
2018-11-01 897
2018-11-16 835
2018-12-01 849
2018-12-16 1325
2019-01-01 939
2019-01-16 618
2019-02-01 529
2019-02-16 887
2019-03-01 602
2019-03-16 838
2019-04-01 802
2019-04-16 741
2019-05-01 626
2019-05-16 782
2019-06-01 715
2019-06-16 1055
2019-07-01 837
2019-07-16 715
2019-08-01 661
2019-08-16 893
2019-09-01 1433
2019-09-16 1183
2019-10-01 729
2019-10-16 845
2019-11-01 869
2019-11-16 912
2019-12-01 1356
2019-12-16 1031
2020-01-01 1103



How is this site ranked relative to other sites? (3 months only)
Alexa Traffic Ranks for gov.uk

Percentage of visits to gov.uk from a search engine
Search Traffic for gov.uk
Website Information
gov.uk title welcome to gov.uk
gov.uk description gov.uk - the new place to find government services and information replacing directgov and business link - simpler, clearer, faster
SEO Information Google Links Bing Links Yahoo Links  
Website History WayBackMachine
Server IP address: 23.235.37.144
Estimated Valuation
Advertising revenue per day: $ 4.47 Thousand per day
Advertising revenue per month: $ 134 Thousand per month
Advertising revenue per year: $ 1.61 Million per year
Estimated worth of this website: $ 8.04 Million
Traffic Report
Estimated visits per day: 2.39 Million visits / day
Estimated visits per month: 71.7 Million visits / month
Estimated visits per year: 860 Million visits / year
Estimated pageviews per day: 6.38 Million pageviews / day
Estimated pageviews per month: 191 Million pageviews / month
Estimated pageviews per year: 2.3 Billion pageviews / year
Traffic from Organic Search (desktop visits worldwide). This function is in beta.
Keyword   Position     Traffic to the site     Number of searches    
national primary curriculum 1 42000 130000
1060l­w1 1 48000 150000
dfid director in afghanistan 1 51000 160000
register company in uk 1 36000 120000
sign on job centre every week 1 58000 190000
prime minister of england office address 1 83000 270000
reinstating appeal to first tier tribunal after withdrawal 2 41000 290000
business links in africa 3 47000 480000
fine cigarettes customs 3 19000 190000
changes in the eligibility from incapacity benefit to e.s.a. benefit 3 30000 300000
ataturk children's hospital kabul 3 22000 220000
tourist situation in phuket 2015 3 11000 120000
ebna uk 4 13000 180000
proposed route caxton gibbett to black cat 4 16000 230000
nhs letter clock starts 4 14000 200000
vat on hire 4 8600 120000
m11 closures 5 12000 230000
queen's birthday civil service privilege day 2015 5 7600 140000
bno 續期 6 1300 180000
democracy rights of women in india 6 870 120000
saudi travel & tourism investment maarket 2016 6 860 120000
rules and reggulations for import and export trade from pakistan 6 1600 210000
lamington viaduct 8 1200 160000
pip medical assessment 8 2600 340000
solas rules for fire fighting on board ships 8 860 110000
of which subject 2 march has exam gouv. schools 9 1100 140000
company accounts for small company exl formate 9 2800 370000
local zero rated supplies 9 1300 170000
export business from india to dubai 9 1700 230000
using fake address for business 10 2600 350000

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