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Nordstrums.com Code Review

Desktop
Mobile

Summary Score is a calculated score for nordstrums.com code structure and quality, including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

CSS code is minified

HTML code is minified

There are files that block page rendering

https://shared.nordstrom.com/rfx/v-1.0.6549.35273/DesktopApp.css

Leverage browser caching for the following URLs:

https://health.foresee.com/ -> expiration not set
https://libs.coremetrics.com/configs/90033273.js -> expiration not set
https://libs.coremetrics.com/eluminate.js -> expiration not set
https://pixel.everesttech.net/1x1 -> expiration not set
https://s.yimg.com/wi/ytc.js -> expiration not set
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/3/_12653303.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=408&w=266 -> 8 seconds
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/4/_9387904.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=408&w=266 -> 8 seconds
https://n.nordstrommedia.com/id/1de304b6-384d-44a1-bb2f-786071b0e3d9.jpeg?w=238&h=600 -> 20 seconds
https://n.nordstrommedia.com/id/3cce68f8-0f55-41b7-829d-a2bb25dccdd0.gif?w=1609&h=66 -> 49 seconds
https://n.nordstrommedia.com/id/957bd290-a782-4402-a95e-fb0d1ec5f32b.png?w=238&h=600 -> 54 seconds
https://n.nordstrommedia.com/id/537bc722-30de-4633-939d-534662ae70bb.png?w=1609&h=30 -> 68 seconds
https://n.nordstrommedia.com/id/fc94ed11-c986-483b-b66e-ce6586e92907.jpeg?w=238&h=600 -> 71 seconds
https://n.nordstrommedia.com/id/31d8b5c9-6602-494b-b721-e033422d2a1b.jpeg?w=787&h=516 -> 91 seconds
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/17/_13459777.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=408&w=266 -> 93 seconds
https://n.nordstrommedia.com/id/3ce9d441-b5f2-482a-bdff-b72d3bebdac9.png?w=1609&h=241 -> 2.4 minutes
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/2/_102231102.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=408&w=266 -> 2.8 minutes
https://n.nordstrommedia.com/id/77f8c2b4-3f1c-4233-88da-ad666aaf7124.jpeg?w=238&h=600 -> 3.1 minutes
https://n.nordstrommedia.com/id/17c0ab0f-b65c-4aed-ba9e-303aa9ced4fa.jpeg?w=787&h=1065 -> 3.4 minutes
https://n.nordstrommedia.com/id/75fe855c-3cbe-43fb-9815-0a313ca9a1c2.jpeg?w=238&h=600 -> 3.5 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/19/_13444219.jpg?w=136 -> 3.6 minutes
https://n.nordstrommedia.com/id/381d65b4-8993-4e3b-a550-5d77a9e0265e.jpeg?w=238&h=600 -> 3.8 minutes
https://n.nordstrommedia.com/id/58924e07-6950-4a3d-a8cf-948b66f8bfee.jpeg?w=1609&h=676 -> 3.8 minutes
https://n.nordstrommedia.com/id/b590fa97-c212-4872-9162-e816717457e3.jpeg?w=1609&h=676 -> 3.9 minutes
https://n.nordstrommedia.com/id/2dc82500-03eb-4a29-8f0f-965ad3661824.jpeg?w=238&h=600 -> 4.2 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/17/_13459777.jpg?w=136 -> 4.4 minutes
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/8/_100955568.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=408&w=266 -> 4.4 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/8/_100955568.jpg?w=136 -> 4.9 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/11/_11104871.jpg?w=136 -> 5 minutes
https://c.go-mpulse.net/boomerang/config.js?key=AJ4XB-LJJD3-5HD6Q-LVWWW-6U3K2&d=shop.nordstrom.com&t=5043301&v=1.405.1475087321&if=&sl=0&si=5cuy0zm0ydhg2e29-NaN&plugins=ConfigOverride,PageParams,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,CrossDomain,BW,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,Errors,TPAnalytics,LOGN -> 5 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/16/_9971556.jpg?w=136 -> 5 minutes
https://n.nordstrommedia.com/imagegallery/store/product/zoom/2/_101836002.jpg?w=136 -> 5 minutes
https://connect.facebook.net/en_US/fbds.js -> 20 minutes
https://bat.bing.com/bat.js -> 30 minutes
https://secure.leadback.advertising.com/adcedge/lb?site=695501&betr=sslbet_1509058609=[+]ssprlb_1509058609[1]|sslbet_1509058629=[+]ssprlb_1509058629[24]|sslbet_1509058663=[+]ssprlb_1509058663[168]|sslbet_1509058691=[+]ssprlb_1509058691[336]|sslbet_1509058709=[+]ssprlb_1509058709[720]|sslbet_1509058790=[+]ssprlb_1509058790[2880]|sslbet_1509058807=[+]ssprlb_1509058807[8760] -> 60 minutes
https://www.googleadservices.com/pagead/conversion_async.js -> 60 minutes
https://www.google-analytics.com/analytics.js -> 2 hours
https://i.nordstromimage.com/images/rum/fsrum.js -> 3 hours
https://gateway.answerscloud.com/code/19.4.0/fs.trigger.js -> 4 hours
https://gateway.answerscloud.com/code/19.4.0/fs.utils.js -> 4 hours
https://gateway.answerscloud.com/nordstrom/production/gateway.min.js -> 4 hours
https://s.btstatic.com/tag.js -> 4 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analyzed nordstrums.com web page structure. Analysis tries to identify slow elements on the page such as uncompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of nordstrums.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS is minified

HTML is minified

Consider compressing these images

https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/11/_102059031.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 77.2KiB (91%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/14/_101786734.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 72KiB (93%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/11/_102153711.jpg?w=149 could be reduced in size by 67.8KiB (96%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/8/_102242168.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 67.6KiB (95%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/6/_102242166.jpg?w=149 could be reduced in size by 66.9KiB (95%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/7/_102220947.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 61.3KiB (93%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/15/_102219295.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 60.5KiB (93%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/18/_102242218.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 53.6KiB (94%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/18/_102242218.jpg?w=149 could be reduced in size by 53.3KiB (95%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/2/_101836002.jpg?w=149 could be reduced in size by 26.9KiB (88%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/14/_101745774.jpg?w=149 could be reduced in size by 25.4KiB (77%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/19/_100878759.jpg?w=149 could be reduced in size by 25.2KiB (88%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/8/_100955568.jpg?w=149 could be reduced in size by 22.3KiB (70%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/12/_101882432.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 21.3KiB (70%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/13/_101658673.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 21.2KiB (68%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/8/_102142988.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 20.8KiB (63%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/2/_101745442.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 20.6KiB (71%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/2/_101934342.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 20.6KiB (69%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/10/_101764990.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 20.1KiB (67%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/11/_101461031.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 20KiB (71%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/3/_102263143.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 19.9KiB (69%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/6/_102219666.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 19.7KiB (67%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/2/_101734522.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 19.6KiB (75%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/4/_102140424.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 19.4KiB (70%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/4/_101716664.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 19KiB (72%)
https://n.nordstrommedia.com/id/ead5c008-f446-4349-8688-b3e50baccf6e.jpeg?w=750&h=820 could be reduced in size by 18.8KiB (19%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/12/_101560912.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 18.8KiB (70%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/10/_100853350.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 18.2KiB (83%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/12/_102186032.jpg?w=149 could be reduced in size by 17.8KiB (73%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/9/_102282549.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 17.5KiB (74%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/2/_101945082.jpg?w=149 could be reduced in size by 17.4KiB (77%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/1/_101592861.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 17.3KiB (73%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/16/_101683496.jpg?w=149 could be reduced in size by 2.1KiB (21%)
https://n.nordstrommedia.com/id/11719a63-45aa-48db-b6c8-dee039673132.jpeg?w=600&h=500&q=45 could be reduced in size by 2KiB (11%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/17/_11457277.jpg?w=149 could be reduced in size by 1.8KiB (15%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/16/_9971556.jpg?w=149 could be reduced in size by 1.5KiB (20%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/11/_101683551.jpg?w=149 could be reduced in size by 1.4KiB (23%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/11/_11104871.jpg?w=149 could be reduced in size by 1.3KiB (19%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/17/_13459777.jpg?w=149 could be reduced in size by 1.2KiB (23%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/3/_13182083.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 1.2KiB (29%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/9/_11803329.jpg?w=149 could be reduced in size by 1KiB (26%)
https://n.nordstrommedia.com/ImageGallery/store/product/Zoom/17/_8495757.jpg?q=45&fit=fill&fm=jpg&dpr=2&h=215&w=140 could be reduced in size by 1KiB (19%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/4/_11982164.jpg?w=149 could be reduced in size by 993B (31%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/19/_13444219.jpg?w=149 could be reduced in size by 976B (22%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/7/_12894067.jpg?w=149 could be reduced in size by 964B (24%)
https://n.nordstrommedia.com/imagegallery/store/product/zoom/17/_9025297.jpg?w=149 could be reduced in size by 941B (32%)

There are files that block page rendering

https://shared.nordstrom.com/rfx/v-1.0.6549.35273/DesktopApp.css

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Nordstrums.com Main Page Meta

HTML Tag	Content	Informative?
Title:	Nordstrom Online & In Store: Shoes, Jewelry, Clothing, Makeup, Dresses	Could be improved
Description:	Free shipping. Free returns. All the time. Shop online for shoes, clothing, jewelry, dresses, makeup and more from top brands. Make returns in store or by mail.
H3:	Nordstrom Gift Cards	Is it informative enough?

Do you own nordstrums.com?

We've noticed that you have issues with some content elements on the main page:
• Title contains 70 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

Cheapest available TLD alternatives

Check out these available alternatives for nordstrums name

Server Connection Speed

Nordstrums.com main page was reached and loaded in 0.34 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 184.51.18.236 IP

Website	Safe
Hordstrom.com
Nordstrom.com

All the websites that share your site's IP are considered to be safe in terms of content. Show More

Website is marked as "not safe" if any part of its content has images or text that could be related to explicit "not family safe" material. Neighboring such websites could be a dangerous sign for any webmaster who cares about SEO traffic. Often "non family safe" websites use tedious link building methods. It is not a secret that Google may apply sanctions because of low quality mass link building and if a server is full of websites that are potentially could be banned then sanctions could be applied to the whole server. If nordstrums.com is found on this server theoretically it may be banned as well as all other websites on this server's IP.

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